The guys of Signature Ent./Atlantic boy band Why Don’t We have a letter for their fans; in fact, they have eight, and they spell h-i-t a-l-b-u-m. Of course, we’re talking about their newest release titled 8 Letters, which marks the group’s first studio album after a series of EPs. It has a chance to become their first top ten set on the Billboard 200 chart, thanks in part to a solid start at various digital platforms. On iTunes, the quintet’s album soared to #1 on the all-genre list just after midnight, but it was displaced shortly afterwards by Aftermath/Shady/Interscope rapper Eminem’s surprise release. Nevertheless, the boy band’s set, which remains at #6 here in the U.S., charted in over 70 countries worldwide at the service, hitting the top in 23 of them. In the streaming world, the group’s songs are all over pop playlists at both Apple Music and Spotify this week, including the cover of Teen Party at the latter, which also features exclusive videos of the guys. While cuts like “Hooked” and “Talk”, which have spent more time in the market, lead at 22.6 and 15.7 million plays at the service, respectively, previously unreleased cuts like “Friends” (1.3 million), “In Too Deep” (831,000) and “Choose” (769,000) are also holding up well, though it will be some time before those numbers really rise. Why don’t we all dig into this pop goodness? (Images courtesy of Signature Entertainment and Atlantic Records)
Want to know how Why Don’t We is doing all over the world? Get all the friendly stats from the quintet here and visit our Facebook, Instagram and Twitter pages for more from Whale Report.